Graphic Design & Branding
Paul Rand, renowned graphic designer and art director, once said, “The principle role of a logo is to identify, and simplicity is its means… Its effectiveness depends on distinctiveness, visibility, adaptability, memorability, universality, and timelessness.” At Absolute, we strive to meet every piece of Rand’s criteria when you charge us with developing, rebuilding, or redesigning your logo. As the visual cornerstone of your company, we understand logo design is no small endeavor. Our logo and brand development process allows our team of talented graphic artists to each provide their vision of your brand. We then create a full presentation with samples of how your brand will appeal to your customer base. This allows you to see the full potential of your new logo and brand.
Once you approve your logo, a logo package is provided to you. This package contains various stacking options (if deemed necessary), color variations and most importantly, vector and pixel based files formats. This package and rights to use the logo is released to the client for use. A backup will also be stored on Absolute’s server as well. Brand Etiquette Guides can also be provided upon request, click the contact link to start the conversation.
Strategy & Branding
Web Design & Development
Social Media & Public Relations
Music, Narration & Voice Overs
Media Buying & SEO/SEM